How we work with charity partners

Is RaceDay Events a charity or a non-profit organization?
RaceDay Events is neither a charity nor a non-profit organization. RaceDay Events is a “for profit” event management company and our number one goal is to produce high quality road races. Our annual events include the Cinco de Mayo 5-Qué, Ward Parkway Four on the Fourth, Gobbler Grind, Ward Parkway Thanksgiving Day 5K and Westport Santa Dash.

Do you help a charity or cause?
Yes, we do. We spread the word about the amazing work that our friends at local Kansas City organizations do. Between our annual races we benefit the Guadalupe Centers, Shriners Hospitals for Children, Harvesters: the Community Food Network, Big Brothers Big Sisters of Kansas City and The Single Mom. We want to shine light on important issues in our community. We hope our runners will spend time on the website of our partner charities, join mailing lists, attend other events hosted by the charity and become an advocate for these causes.

Do you also donate money to charity?
RaceDay Events has donated more than $200,000 to charity since their founding in 2010. Each charity’s needs are different, and as a result each of our charity partners ask for our help in different ways. Here are a few ways RaceDay Events helps raise funds for our charity partners:

1) Post Race Donation. This is where we make a financial donation to our charity partner. This set amount is determined in communication with the charity and depends on the level of involvement/volunteers provided by the charity.

2) Embedded Giving. We provide our runners the opportunity to add a donation that goes directly to the charity during the registration process. Our charities are constantly overwhelmed by the kindness of our runners.

3) Sponsorships. Charity sponsors can donate directly to the charity. Our Charity Partners can recruit sponsorships and RaceDay will provide the support and handle logistics needed such as placing the sponsor logos on t-shirts, social media promotion, stuffing information into race packets, providing booth space at the finish line festival and more. This strategy has resulted in as much as $7,000 in donations to a charity from just one race.

Is my registration fee tax deductible?
No. Your registration is not tax deductible. The only tax deductible portion is an additional donation directly to the charity during the registration process.

I work for an awesome charity! How can we be part of this?
We love charity suggestions! Please email us at with a short description of what your charity is all about!